Friday, 27 January 2012

A little piece by me.

The Timeless Trench. 

Since the first trench was lovingly stitched, styled and stocked the design has gone from strength to strength: evolving from what was merely designed as a practical element for war, to a high fashion essential. The first design was created over 100 years ago and it has continued to become ever more popular.

In 1901 Thomas Burberry submitted a design for an Army officer’s raincoat to the United Kingdom’s war office. Developed as an alternative to the heavy serge coats of World War I, the coat served as a piece for easy mobility and multi-function. Post war, the Burberry ‘Trench’ became a popular piece of attire for veterans who had left the Army due to its practicality. This coat is now the nation’s favourite cover-up for all seasons.

One particular factor, which puts the trench coat in such high demand today is it’s huge availability. It is easily accessible on the high street, which now stocks some beautifully designed pieces. 
But to me the real respect for the trench coat lies with Burberry. What makes Burberry the real winners in Trench coat design is their consistent attention to detail; beautiful tailoring on the underside of the collar and other small details such as button quality which Burberry perfect time after tim; under the creative direction of Christopher Bailey the fashion house has always been in a league of its own in regards to 'the trench'. However other designers have also created brilliant designs, in fact fashion house Aquascutum have even suggested that they were the first label to market the phenomenon, but in my opinion the trench coat is successful because of Thomas Burberry and his innovative design; and unlike many fashion pieces the Burberry trench is still, today a highly sought after wardrobe essential.

Spring will soon be here so why not wrap up in style?

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